Is Google Ads Worth It for Small Businesses? (I Asked Myself This After Watching My Budget Disappear…)
I remember asking myself this exact question—is Google Ads worth it for small businesses—while staring at my screen like it had personally offended me. Because here’s what happened. I launched my first campaign, spent some money (not a crazy amount, but enough to notice), and got… basically nothing back. Like, not even a pity sale….